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OhMD, rebranded and rebuilt for its next stage.

OhMD had outgrown its website. The old WordPress site was outdated, under-branded, and too small for what the company had become, and it wasn't built to compete in search. Selling AI to physician practices is also a trust problem: the site had to feel healthcare-grade, credible enough for doctors, practice managers, and the enterprise buyers evaluating HIPAA-compliant software.

What we built

A new brand. We rebranded OhMD from the ground up: a stronger, more specific identity that finally matches the seriousness of the product, carried through custom visuals, animation, and brand elements across the whole site.

A big site, architected to be found. The new ohmd.com spans more than 20 page types and 25 CMS collections holding hundreds of items: products, an agent-skills library, use cases, specialties from cardiology to pediatrics, care settings, comparisons, and customer stories. The architecture is deliberately built for SEO and AEO, structured so both search engines and AI answer engines can find, understand, and surface OhMD for the questions practices actually ask.

A live AI demo, on the site. The piece we're proudest of: a custom interactive voice call widget that lets visitors talk to OhMD's AI right on the page. For a product whose whole promise is "our AI answers the phone," nothing sells it like hearing it answer. Instead of reading claims, prospects experience the product before ever booking a demo.

A full migration. All of it involved moving OhMD from WordPress to Framer, hundreds of items of content re-homed into a system their team can now run and grow themselves.

The real achievement

A complete transformation, brand, site, architecture, and a custom interactive demo, delivered in two months by two people. The result is a foundation built for OhMD's next stage: credible enough for healthcare, structured to win search, and persuasive enough to let the product speak for itself. Literally.

View case

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