About Fraim

For Fraim, I worked directly with the CEO to turn the company’s art direction into a polished website design and Framer build.

Fraim provided the overall visual direction, while their product designer created selected product and content imagery. My role was to develop the website design around that direction, refine the layouts and responsive behavior, and build the complete site in Framer.

The final site included a fully responsive system, custom interactions, and complex scroll-based animation designed to make the product story feel more dynamic and engaging.