Dardelin Conseil

Dardelin Conseils is a complete website redesign for a B2B sales performance consultancy led by Olivier Dardelin, who has spent over 30 years helping executives structure their sales organization and protect their margins, with more than 200 companies supported. I rebuilt the site around a single, sharp promise, "Structure your sales. Manage your margin.", with a dark, premium look and yellow accents that signal credibility to senior decision-makers.

It presents the founder, the three core offers (premium training, managerial coaching and commercial transformation), client references and an Audit Flash entry point. I also set up a newsletter system and a blog of business analyses, so the firm's expertise turns into a steady stream of authority content instead of staying invisible.