Marion Phélip

Marion Phélip

About the Project

Marion Phélip is a Doctor of Psychology and accredited EMDR and Ericksonians hypnosis practitioner based in Dordogne, France. The objective was to design the visual identity and website for her practice, highlighting her therapeutic services (EMDR, hypnosis, sessions for adults, children, and teenagers) while streamlining contact and booking.

Art Direction & Web Design

For a psychology practice, the visual identity and web layout needed to convey empathy, trust, and peace of mind immediately.

• A Soft & Calming Aesthetic: Warm, natural tones were selected to foster a welcoming and reassuring digital environment, moving away from overly clinical aesthetics.

• Educational Clarity: Clear content structuring and elegant typography help demystify complex therapeutic approaches (such as EMDR and hypnosis), making information easily digestible for visitors.

• A Reassuring User Journey: The navigation is tailored to guide prospective patients step by step, showcasing the practitioner's background and human-centered approach while lowering the barrier to reaching out.