For years, Webflow has been the main no-code tool we use at our studio. But with how quickly things are changing, especially with AI and Framer growing so fast, we recently decided it’s time to dive deeper into Framer as well.
It just happens that I’ve already been working with Framer for a while, so now I’m preparing a small intro presentation for my colleagues to share what I’ve learned so far
Every time I have to work with forms in Framer, I remember how much I dislike this part of the process.
Nothing feels intuitive. Even the most basic customization somehow turns into a bunch of workarounds. Today I just wanted to change the placeholder color with a variable depending on the background. Apparently, that's not possible.
Am I missing something, or do forms in Framer still feel way more complicated than they should?
I often see other template creators around my level releasing new templates, and I’m genuinely happy for them. But at the same time I catch myself thinking, “Why am I so slow?” I’ve been working on my current template for almost a month now, and sometimes it feels like everyone else is moving so much faster. Then I remind myself that I have a full-time agency job. Templates are something I work on in the evenings, usually for an hour or two if I still have the energy, and some days I don’t touch them at all. I know I’m comparing completely different situations, but sometimes it’s still hard not to.
I actually removed my paid template from UI8.
A lot of people told me it didn't really make sense to keep it there. Someone gets access to my template through the UI8 Pass, while I earn next to nothing from it.
So in the end, I decided to take it down.
After the Framer 3.0 Marketplace launch, I saw a lot of big creators talking about dramatic drops in sales. But over the last few days, I’ve also been seeing smaller creators sharing what look like unusually strong sales. Do you think the marketplace is finally stabilizing, or is it still just an algorithmic casino?
Another small case where an AI coding agent helped me clean up a Framer interaction.
I had a navigation component that needed to stay transparent on image-heavy hero sections, become solid on light sections, and still behave correctly when the mobile menu opens.
With native Framer variants, this quickly turned into too many states, scroll triggers, and page-specific fixes.
So we moved the logic into a small override:
— toggle the navigation background
— switch menu item colors
— handle mobile open/closed states
— keep the behavior reusable across pages
This wasn’t a “click one button and AI makes it beautiful” story.
Honestly, it was almost the opposite. I had to break down the logic myself: when the background should appear, when it should disappear, which elements should use the new color token, and how everything should behave across different states.
After a few iterations, the agent helped turn that logic into a working override.
To me, this is where AI feels useful in design and no-code right now. Not as magic, but as implementation leverage when you already understand what you’re trying to build.
There is still friction between idea and result. But it feels like that gap is getting smaller every month.
More than 10 days without a single sale or affiliate commission. Then this happened. Looks like it’s my second template generating it.
Yesterday I had an interesting conversation with my former design mentor that made me rethink something. A year or two ago, I used to think web design was much more at risk from AI, while product design felt like the safer path. Now I'm not so sure. A lot of product design is becoming easier to automate too, especially work built around established patterns and systems. Ironically, the things that still feel hardest to replace are creativity, visual taste, and empathy. Curious how you see it.
Just read Webflow's latest article, Getting to the Source, and it actually changed the way I think about webflow. I always knew you could export code, but I never really thought about the fact that you can't bring it back. Their explanation of the layer between the visual editor and the final code made a lot of today's limitations make sense. What I found even more interesting wasn't the architecture itself, but the problem they're trying to solve. Building a website is only the beginning. The real challenge is everything that comes after: designers, developers, marketers, and AI all making changes to the same project. That's something I wrote about after experimenting with AI coding a while back. Generating a project is getting easier every day. Iterating on it is the hard part. The idea of making code the single source of truth, with the visual editor and AI simply becoming two different ways to work with the same project, is a really interesting direction. Curious to see where this goes.
Working on my next Framer template, and this is one of those cases where an AI agent genuinely saved me time.
Sticky cards themselves are easy to build natively in Framer. But I wanted each card to slightly scale back as the next one scrolls over it. Since this section is driven by a CMS collection, that effect isn't nearly as straightforward.
A small override generated by the AI agent solved it in a few minutes and added much more depth to the interaction.
I’ve been looking through templates from other creators on the Framer Marketplace, and noticed everyone approaches breakpoints a bit differently. Some use the default 1200px as their base, others go with 1320px, 1400px, etc. Some add an extra breakpoint above the base, while others just work down from desktop to tablet and mobile. Curious — what breakpoint range do you usually use, and what is your choice based on?
(A little behind-the-scenes look at my next template 👀)
I often come across one criticism of @framer when watching videos about Framer and Webflow: that it still lacks some basic functionality that real businesses actually need. Multi-step forms are one example. For those of you building real client projects in Framer — have you ever actually hit a limitation you couldn’t work around? Maybe an integration you couldn’t connect, functionality you couldn’t build, or a solution that existed but was way too expensive? Curious to hear about your experience.
Trying to understand why my second Framer template has been doing much better than my third. On paper, the third one is a bigger project: more pages, more CMS collections, and a lot more work went into it. Yet it has only one sale so far, while the second one keeps getting a few sales every month. I honestly can't figure out why. If anyone has thoughts or has seen something similar with their own templates, I'd genuinely love to hear them.
I’ve seen people mention adding AI prompts to Framer templates a few times recently. What exactly is that? What are the use cases, and why would someone actually need it?
A question for people doing Framer client work. Where do most of your projects actually come from? X, LinkedIn, Contra, referrals, your templates, or somewhere else? I’m trying to figure out where it’s worth investing my time over the next few months, so I’d really appreciate hearing what’s been working for you.

